Project 28-40: a study of women’s experiences in the workplace.

Group of WomenProject 28-40 is a groundbreaking study of women’s experiences in the workplace. Launched by Opportunity Now, the new project aims to gather the stories of women’s experiences in work, with a particular focus on women aged 28-40 (but including women of all ages). Project 28-40 is hoping to hear from up to 100,000 women – a survey of unprecedented scale, this will be the first of its kind - with the aim of listening to what women have to say and taking action to change the status quo. Women at the top are under-represented. There is still a gender pay gap. Yet there is no shortage of talented, ambitious women in the UK & Ireland. An online survey will launch on Friday 15th November and close a month later asking some big questions:

  • What is important to women, what are their ambitions and how do they make choices in life?
  • How effective is the current level of support and career development opportunities for women in work?
  • What impact does workplace culture have on your career – what is the atmosphere like in today’s workplace?
  • Can you really identify with role models in the workplace?
  • What influences some women to leave their employer or leave the workforce altogether?

The survey responses will be used to more accurately diagnose why women are not being promoted at the same rate as men during this critical phase for career development. Focus groups will then explore themes that emerge, seeking the reactions of younger women, older women, men and business leaders. To complete the survey, visit www.project2840.com

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